Social Media Class Chapter 8

Honestly, I had never considered a news release. I considered advertising, but I thought our client’s audience was too specific for a full-scale release. I may be wrong, here. It must be communicated with the rest of the group before I can make an official statement.

Another possibility may be social ads on Facebook. However, that is advertising. On a related note, if you do not want to appear in social ads on Facebook, you can navigate this way to learn how. The linked page also covers the LinkedIn equivalent.

If an event should come up that requires a press release, the book offers some info…which is great, because I forgot what I learned about press releases in news writing class. This is probably a book I will keep on my bookshelf for future reference.


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